Wednesday, December 9, 2009

Student Worksheet 2

Business in context

Mission Statement: Local Government
Our mission statement is "striving foe excellence - working with and for our communities".
Our values are to strive for excellence in:
  • Focusing on our customers' needs
  • Being honest, open and accountable
  • Providing equality of opportunities
  • Developing our employees
  • Making best use of resources
  • Working in partnership
Mission Statement: Neptune Shipping Agency Ltd.
Our mission: To be the most successful company supplying Freight Forwarding Services.
Out aims: Service and value for money - Customer care - Environmental commitment - Employment standards.

Mission Statement: International Energy plc
We are passionately committed to:
  • Leading in our field
  • Operating at the highest levels of efficiency
  • Investing for the future
  • Stimulating the personal development of employees
  • Working for shareholders and satisfying customers
  • Protecting and improving the environment in which we operate
Questions

A mission statement is a statement of the general purpose and aims of a business. Read the three mission statement above.
  1. What product or service does each of the businesses provide? (>)
  2. Who is affected by activities of each business? (>)
  3. What are the main purposes of each business? (>)
  4. Suggest other purposes each business is trying to fulfill, not included in its mission statement! (>>)
  5. Explain why each business was established! (>>>)
Resource: Chris J. Nuttall, IGCSE Business Studies, Cambridge University 2002

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